Saturday, January 7, 2012

We have moved

You can find the new unplannd here.

You can also follow @unplannd on twitter.

Sunday, March 29, 2009

A comprehensive taxonomy of web business models

What business models are powering the web-sites and applications out there? Here's a comprehensive listing of all the available business models with a percentage breakup of how the pie looks.

Wednesday, March 25, 2009

If the world can twitter, you can do better

Nowadays, there's much being said about Twitter and on Twitter. You try and keep with up the former, but what about the latter? You can mine the twitter stream for insights and here are 8 ways/tools to help you do so.

[Pic courtesy: comicbase]

Thursday, February 19, 2009

Brands to emulate


Mashable's list of the 10 smartest big brands on social media.

[Illustration by Matt Hamm]

Tuesday, February 17, 2009

Demographic breakdown of Social Networking sites


Although widely quoted, this demographic breakdown of social networking sites by sex and age (originally located here) lists no references or antecedents. Take it with a pinch of you know what.

Friday, February 6, 2009

Got a question?

Head across the Social Marketing Marketing FAQ to find the answers to all the questions you had and to some you didn't.

[Pic Courtesy: jakedobkin]

Saturday, January 31, 2009

Why most online communities fail

A short post from the Wall Street Journal blog that nails the three reasons why most online communities built by businesses fail.

[Via Noah Brier/Pic courtesy kellan]

Friday, January 16, 2009

The Pew Internet Report On Adults and Social Networks

According to Pew's new report:

  • 35% of online adults now have at least one profile on a social networking site, more than quadruple the amount that did in February 2005, when the figure was 8%.
  • The number of grown-ups jumping on the social media bandwagon has roughly doubled every 18 months over the past four years.
  • 60% of adult social network users restrict access to their profiles so that only their friends can see it
You can read/download the whole report here.

[Cartoon by Geek&Poke]

Tuesday, January 13, 2009

Tuesday, January 6, 2009

DIY Guides for Social Media

How to do almost anything with Social Media has a comprehensive collection of how-tos about social media - leaving us to deliver one instruction only: click on the above link, pronto.

[Picture courtesy brycej]

Monday, January 5, 2009

The Very Best of 2008

2 bw_0 Zero 8

A comprehensive compilation of the very best internet marketing posts of 2008 - covering SEO, social media strategy and posts about specific social media sites.

[Pictures courtesy : Spell with Flickr]

Tuesday, December 30, 2008

Online advertising to weather recession and grow in 2009

Busineeweek reports on why this slowdown will be unlike the last one - at least for online advertising, which is set to grow 6 to 10% next year.

[Original pic by gruntzooki]

Sunday, December 28, 2008

What does 2009 hold in store?

Fourteen social media experts gaze into their crystal balls and tell us what's in store for social media in 2009.

[Original pic by Rigmarole]

The Don'ts and Don'ts Of Social Media

A superlist of lists on what NOT TO DO if you're dabbling in social media.

[Original pic by badbrother]

Where do advertising agencies fit in the social media future?

Adrian Ho of Zeus Jones writes in Adweek on the likely end of the road for advertising agencies unless they undergo a radical transformation.

[Original pic by Stuck in Customs]