So claims a study by TNS Media Intelligence/Cymfony that polled more than 60 marketers to gauge how they are faring navigating the world of social media and their vote of confidence in their agencies abilities to help. TNS found, in its words, "Agencies don't get it."
Pic courtsey christopherdale.
Tuesday, April 1, 2008
Agencies don't get it!
→ in joysome pursuit of interesting ideas, a frothy cappuccino & a good movie → market segment manager at IBM → (views expressed here are my own, not my employer's)